Your Marketing.
Handled.
Done for You.
Hudson Valley DFY Marketing does the digital marketing work that local service businesses don't have time to do themselves. No learning curve. No monthly lessons. We handle everything — you focus on running your business.
Your Phone Isn't Ringing
the Way It Should.
Your competitors keep showing up above you on Google — and now on AI tools like ChatGPT too. You don't have time to figure out why. That's exactly what we fix. We set it up, manage it, and keep it working.
Built for Local
Service Businesses.
You're good at what you do. You stay busy. But your marketing isn't keeping up — and your competitors are pulling ahead. We work with businesses exactly like yours.
-
Contractors & Home ServicesHVAC, plumbers, electricians, roofers, landscapers, cleaners, handymen
-
Medical & Dental PracticesDoctors, dentists, chiropractors, therapists, specialists
-
Legal & Professional ServicesAttorneys, accountants, financial advisors, consultants
-
Auto, Health & WellnessAuto shops, gyms, spas, salons, wellness studios, personal trainers
-
Entertainment VenuesRestaurants, bars, escape rooms, event spaces, and more
-
Local Shopping & RetailBoutiques, farmers markets, jewelry stores, gift shops, and more
Sound familiar?
- Your competitors keep showing up above you on Google — even newer businesses that have been open less time
- You're not showing up at all when someone asks ChatGPT or Google AI Overviews for what you offer
- You tried an agency before. They overpromised, underdelivered, and disappeared when results didn't come
- You know you should be more active on social media — but running your business always comes first
- Your Google review count hasn't grown in months, and you know that's costing you customers
- You have too many marketing options in front of you and don't know where to focus
We get your business found on
Everything Is
Done for You.
You won't need to learn a new tool, watch a training, or manage a vendor. You hand it off — we execute, manage, and report every month.
AI Business Visibility and Search
When someone asks ChatGPT or Google AI "best [your business service] near me," does your business show up? We structure your entire online presence so AI tools can find, understand, and cite your business — before your competitors figure this out.
More Info →Google Business Profile
Your GBP is your most important free listing — and most businesses are doing it wrong. We fully optimize and actively manage it month after month with posts, photos, Q&A, reviews, and spam monitoring.
More Info →Review Generation & Management
More 5-star reviews, consistently, automatically — without chasing customers. A smart triage landing page sends happy customers to Google and catches unhappy ones privately before they post.
More Info →Local SEO Visibility
Show up when local customers search for what you offer. We handle the full local SEO process: technical setup, local citation building, keyword targeting, on-page optimization, and ongoing monthly management.
More Info →Social Media Management
Stay visible between searches without spending your time on it. Original content, a consistent calendar, and posting across Facebook, Instagram, and Google Business Profile — all handled for you.
More Info →Website Development, Hosting, & Security
A website that actually generates leads — not just one that exists. Mobile-first, fast, built for local SEO and AI search readiness from day one, with content written to convert local visitors into calls.
More Info →What You Really Need.
A Trusted Business Teammate.
Our mission is not to sell you to meet our quotas, but to help your businesses be more visible, successful, and profitable. When figuring out what you need, we evaluate where your ideal customer is searching or spending time and recommend what makes the most sense. Part of our evaluation is taking a look at your competitors, understanding how we can help you dominate your market, and what services will get you there. If budget is a consideration, our philosophy is that your marketing cost should never outweigh your profits.
Simple from
Day One.
Completely Done For You. Simple onboarding. No technical skills required. We make it easy from the start and update you monthly.
Free AI Visibility Audit
We show you exactly how your business currently appears across Google, Google Maps, and AI search tools. No pitch — just honest information about where you stand and what it is going to cost you.
Strategy & Pricing
We build a clear plan based on your business, your market, your budget, and your customer lifetime value to your business. Pricing is tied to what makes financial sense for your business — you need to make profit after paying for marketing.
We Execute Everything
You approve the strategy. We do the work — setup, optimization, content, management, and monitoring. You don't need to manage us. We run. You focus on your business.
Monthly Reporting
Every month you receive either a call or a plain-English report showing results based on the service we provide. Your rankings, traffic, calls, and results. No jargon. No spin. Trust is built through visible, trackable outcomes.
A Neighbor Who
Knows Marketing.
"The businesses that never seem to have a slow day aren't lucky — they build a reason for people to come back, on purpose, on a schedule. That's the philosophy behind everything we do here."
Kip Anson Founder, Hudson Valley DFY Marketing · Hudson Valley, New York
Before Hudson Valley DFY Marketing, I ran my own massage therapy practice — and for the first couple of years, it was a struggle to fill the appointment book. Like most business owners I got to a point where delusion wore off and I realized "if you build it, they will come" is not a marketing strategy. I tried the usual playbook: ads, boosted posts, new-client discounts. Each one bought a short bump, then the phone went quiet again. What actually turned things around was by accident: I gave a free talk on massage therapy and stress management at a local gym, just to help people, no pitch attached. A handful of people booked that week. More told their friends. I started going to other events — I did post-race massages setting my table at triathlons, marathons, local road races, health fairs, monthly workshops, ran client appreciation nights. My slow days started disappearing, one by one, not because I bought more attention, but because I gave people a real reason to know me and come back.
I served in the U.S. Navy working in a very technical field and it helped that when I was growing up we were the first family in the neighborhood that had a home PC. I'd become very comfortable with most technology, and when COVID shut my practice down, that background became my way forward. I started helping local businesses get online fast — eCommerce, online ordering, social media — just to keep them going. What I found after COVID surprised me: the exact same problem I'd had as a massage therapist was hitting every one of my marketing clients, whether they ran a restaurant, a gym, or a retail shop — the slow day, the empty room, the empty tables, and the quiet stretch that eats into profit. Hudson Valley DFY Marketing is built on the lesson that got me there: don't just buy attention (if you have to pay, have a strategy that keeps it going), build visibility, and create a reason for people to keep coming back that keeps your business thriving.
Community-First
Several ways we spotlight local businesses in the community through local newsletters, website directories, and social media campaigns. We regularly write feature articles on local businesses to help greater visibility in our community.
Systemized Execution
Every service follows a proven, repeatable system. You benefit from consistent quality, faster execution, and competitive pricing.
Radical Transparency
Monthly plain-English reports. No jargon, no spin. You always see exactly what's working and what it's worth.
Long-Term Relationships
Every one of our customers is an asset to our community and we value the relationships that we have with them. Your success is our success.
Priced for Your Profit
Every business needs to turn a profit, so we do our best to match a service that makes sense and keeps you growing. Several factors such as, what is competition doing to get customers, what is the life value of a new customer, where are your customers hanging out, looking for a product or service that your business provides. After we evaluate these we suggest one or more services packaged to get you the greatest visibility and results.
No Pushy Sales
We only offer one or more services that will get your business visibility and results. Education about what we provide helps your understanding of service and potential results, but if you just use us to fix the problem. The evaluations are free. The decision is always yours, always at your pace.
Your Questions
Answered Honestly.
Ready to show up where
customers are actually searching?
Start with a free AI Visibility Audit. We'll show you exactly how your business appears across Google, Google Maps, and AI search tools — no pitch, no pressure, no obligation.
No obligation. No sales pressure. Just honest information about where you stand — and what it would take to improve it.